Fundraising management software can help nonprofits manage fundraising campaigns online as well as track donors and develop mobile-friendly donation sites. It’s a subset of CRMs that typically but not always incorporates workflow management software to automate tasks and establish routine activities. When selecting a fundraising platform nonprofits must think about their goals and the tools that will help them achieve those objectives.
Email marketing software is used by top non-profit organizations to advertise forthcoming events, build brand awareness and connect with donors. Mailchimp and Campaign Monitor are two popular options. Both provide powerful features and user-friendly interfaces to aid organizations in managing their emails for outreach. They also integrate with other fundraising software solutions to allow nonprofits to easily transfer information between their different platforms to improve organization and efficiency.
Non-profits seeking a comprehensive solution for fundraising software must consider solutions that can handle various types of fundraising as well offline and online activities. For example, Eventbrite allows users to post a customizable event page, collect data on ticket sales and registration and send reminders and notifications to attendees. They also offer additional tools for promotion, such as social media integration and customized marketing templates. Non-profits are able to track attendance and adjust ticket sales to meet their objectives. The registrants can make use of a variety of payment methods.
TrueGivers isn’t a fundraising software platform in the traditional sense, but it can help organizations organize their strategies by establishing and tracking branded, mobile-friendly donation pages. Additionally, it offers regular database scans and updates to help nonprofits ensure that their contact details are accurate, which can improve the effectiveness of fundraising asks.